UP Group StudioMedical web platform, interactive clinical test catalog with patient preparation requirements, and visiting specialist scheduling for Petén's leading diagnostic laboratory.
Digital Results Turnaround
With over 14 years of experience and two strategic branches in Santa Elena and El Porvenir (San Benito, Petén), Sagrado Corazón Clinical Laboratory has established itself as the regional benchmark for diagnostic reliability among physicians and families. We custom-designed and engineered a modern digital ecosystem that structures its routine and specialized test catalog, guides patients through pre-visit preparation requirements, and streamlines direct appointment booking for visiting medical specialists.
In the regional clinical diagnostics sector, patients frequently face uncertainty before visiting a laboratory: they are unsure how many fasting hours a specific test requires, which branch handles specialized samples, or how to quote a complete physician-prescribed panel without lengthy phone calls.
Additionally, Sagrado Corazón regularly hosts visiting medical specialists (Allergology, Endocrinology, Internal Medicine, and Pulmonology), whose clinic dates and limited appointment slots required a clear, trustworthy, and mobile-actionable digital showcase.
We structured the information architecture around the three primary patient journeys: clinical test information and quoting, appointment booking with visiting specialists, and branch locations/hours across San Benito, Petén.
We designed modular service cards that display at a glance the specific biomarkers included in each category (Hematology, 27-Panel Blood Chemistry, Thyroid Hormones, Lipid Profile, Urinalysis, Cultures, and Special Tests) alongside clear preparation badges (such as "8-Hour Fast") and one-tap WhatsApp inquiry triggers.
Custom-built on WordPress and Bricks Builder, the portal pairs Sagrado Corazón's deep clinical navy (#001145) and institutional red with a clean UI/UX interface, highly legible geometric typography, and a visual hierarchy optimized to convey scientific rigor and patient trust.
We implemented a dynamic "Visiting Specialists" module featuring professional credential cards, upcoming clinic dates, and pre-configured slot reservation buttons, reinforced by an endorsement section from respected regional physicians and ultra-fast mobile load times.
The new web ecosystem transformed pre-visit patient care across both branches (Santa Elena and El Porvenir), drastically reducing recurring questions about fasting requirements and accelerating digital medical order quotes.
Furthermore, the visiting specialists showcase boosted advance booking rates for monthly medical clinics and solidified Sagrado Corazón Clinical Laboratory's reputation as the most modern and trusted diagnostic institution in Petén.